Best Black Friday camera deals 2021 — big savings on Sony, Canon, Nikon and more
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Best Black Friday camera deals 2021 — big savings on Sony, Canon, Nikon and more

Upgrade your photo-taking abilities with one of the best Black Friday camera deals we’ve rounded up below. With Black Friday itself now actually here, it’s the best time to find a DSLR, mirrorless, point-and-shoot, instant or action camera.

We seeing killer Black Friday deals on cameras from all of the big names in photography: Sony, Canon, Nikon, Fujifilm, Olympus, Panasonic and more, plus some nice sales on action cams from GoPro and a few instant cameras, too. There are also plenty of discounts on lenses, and on accessories including ring lights, SD cards and more.

Whether you’re looking for your first serious camera or just want something cheap to use on a weekend away, there’s sure to be a great Black Friday camera deal for you. Read on to see what we’ve found.

Top Black Friday camera deals today

  • Canon Ivy CLIQ+2 Instant Camera: was $149, now $129 @ Amazon
  • GoPro Hero10 Black: was $549 now $349 @ GoPro
  • Sony ZV-1 was $749 now $648 @ Amazon
  • Canon EOS M50 Mk II Content Creator Kit: was $899, now $799 @ B&H Photo
  • Nikon Z5: was $1,399 now $996 @ Amazon
  • Panasonic Lumix S5: was $1,997 now $1,697 @ Amazon
  • Fujifilm X-T4: was $1,699, now $1,499 @ B&H Photo
  • Canon EOS R plus accessories: was $1,799 now $1,599 @ Adorama

Best Black Friday camera deals

Sony cameras

Sony lenses

Canon cameras

Canon lenses

Nikon cameras

Nikon lenses

GoPro cameras

Insta360 cameras

Fujifilm cameras

Olympus cameras

Panasonic cameras

Kodak instant cameras


UK camera deals

Black Friday camera deals — what to expect in 2021

Black Friday cameras deals are a mainstay of the holidays, with many models seeing hefty discounts. Kit deals, in particular, are well worth looking out for — you’ll often see packages with one or two lenses bundled in, plus accessories such as bags and SD cards, for a super-low price.

The biggest savings are usually to be found at the top end; last year, we saw an incredible $2,400 off the Canon EOS 5DS and $800 off the Sony a7R II. That’s good news if you’re looking to buy a high-resolution full-frame DSLR or mirrorless camera, particularly if you don’t mind a model that’s a year or two out of date.

In fact, that’s our first bit of advice: don’t only look for deals on the newest products. Camera tech doesn’t change as quickly as, say, smartphones, and a full-frame camera from a few years back will still take amazing photos. Indeed, we have plenty of deals on older models in Sony’s A7 range above.

If you’d prefer a mid-range shooter with an APS-C or micro four thirds sensor, look out for the deals on Olympus’ OMD EM-1, EM-5 or EM-10 mirrorless cams, Nikon’s Z5, or Fujifilm’s X-T3 (all above). The X-T3, for example, has been superseded by the X-T4, but it remains a superb mid-range camera with wonderful handling and a beautiful colors.

At the cheaper end of the scale, we saw a lot of deals last year on instant cameras, while if action is more your thing then you’ll be interested in the deals we’ve found on the GoPro Hero10 Black.

And of course the best Black Friday camera deals also offer the perfect opportunity to pick up some new lenses or accessories. There’s certainly no better time to buy an SD card — and though it might not be the most exciting purchase, it’s something all photographers need.

When will Black Friday camera deals begin in 2021?

Black Friday falls on Friday, November 26. However, Black Friday camera deals started in early November and have only ramped up since then. If you’re determined to bag yourself a big bargain this Black Friday you’ll want to bookmark this page and also our main Black Friday deals hub, to make sure you don’t miss out.